Lieke has supported the Sales and Marketing team since 2018 with the coordination of marketing and business development projects. She assumed the position of Chief Marketing Officer in April 2024, and currently manages brand identity, social media and contributes to various business development initiatives and strategy. 

Prior to joining Mindpearl, Lieke’s experience in the management of tender process management and brand alignment spans over 20 years in numerous industries. She has an advanced diploma in Business Project Management.

When she's not at work, she enjoys tending to her garden, solving crossword puzzles, or spending quality time with her family.